Podcast U
Our Approach
Our approach is to help you determine and communicate your own unique positioning. This is the cornerstone of all our services. Here we will use college coaching to show how our process works.
Unique positioning starts with self-discovery, helping you identify your key strengths and passions, as well as your own personal vision of the "ideal" college for you.
We help you develop your unique positioning statement, the blueprint for all your communications to colleges. What makes YOU distinctive?
We help you create a portfolio of college options consistent with your strengths and what you are looking for in an "ideal" college. We look at academic programs, extra-curricular activities, size, campus, setting, location, distance from home, diversity and cost.
We help you organize your college list around the key principle of selectivity. That means accurately predicting your reach, target and likely schools, and ensuring that you have enough college alternatives in your target zone.
Through an affiliate licensing agreement, we have access to a powerful proprietary tool that realistically projects your chances of admission. The BCP Evaluator™ was developed by Don Betterton of Betterton College Planning, former Admissions Committee Member and Financial Aid Director at Princeton University.
Then we develop a strategy of attack for each application! We help you develop your resume, requests for recommendations, and essays, from brainstorming to final editing. We assist in interview preparation. We even offer a service to create a custom website to showcase any distinctive talents in athletics, performing or visual arts.
Result? An integrated body of communication that will compellingly show each college why YOU are uniquely positioned to contribute to each school's community.
Free Consultation Offer